Pinterest has become more than just a place to gather inspiration. The visually driven social media platform gets 2 billion searches every month, making it the perfect place to reach your customers with Pinterest’s organic or paid posts. Research shows that over 59% of millennials have discovered products on Pinterest, which is right up there with instagram when it comes to product discovery.
If you haven’t prioritize Pinterest in your marketing strategy, now is the time to so. Pinterest can double your blog traffic and bring customers directly to your site.
Grow Blog Traffic Fast Using Pinterest
1. Focus on using the right blog graphic:
Pinterest is the perfect platform for performing visual searches. So is important to create eye catching content. Is no longer just about using the right photo, it is also important to incorporate a blog graphic, one with the blog title that easily lets the viewer identify what your post is about. It needs to captures the viewers attention and get them to engage right away.
Incorporate a relevant image. A direct and engaging title or a strong headline that captures those searching for answers.
2. Pin often:
Pinterest should not be neglected when it comes to posting on social media. The more active you are on Pinterest, the faster your account and audience will grow. Schedule your post and make sure you’re actively pinning 3-4 times a day. Using a tool like Buffer to schedule your posts makes it easier to stay active. To grow your blog traffic fast using Pinterest you must stay consistent.
3. Pin at the right time:
Even though just pinning throughout the day is effective, it is also important to pin at the right time. According to HubSpot, the best times to post on this social network is 5pm on Fridays, between 8-11 pm on Saturdays or 2-4 am on weekdays.
4. Have 1-2 cover images per blog post:
When it comes to pinning the same blog posts multiple times, without your boards looking repetitive, you must have different images per post. One blog graphic may perform better than others, and sometimes sharing that same blog post with a different image may capture a different audience, giving you a chance to grow your traffic.
5. Make all you blog images Pinnable:
Make sure all the images in your blog are pinnable, this can easily be done with a plugin. Making all images pinnable, makes it easier for visitors to pin individual images and share your content with a fresh look.